I'm not sure what any of this means

Somebody sent me this link and said, "You simply must check out Gonzo Marketing." So I clicked on it, but it wasn't at all clear what was going on there. I browsed around a bit, looking at... I guess they were book titles. And I guess I must have clicked the wrong one or something, because what I eventually got to was this book in what appears to be German. No one on that site seems to have liked the book very much, and one reviewer wrote (translation courtesy of Babelfish -- in which "Locke" gets rendered as "curl")...

Sky thunder weather again, Marketer have nevertheless direct entrance to Textern. Why does curl its thoughts worth reading not better, but does zumutet to us this mixture from study training course and Direct Mailing pack up? Perhaps because it did not only clear the heap of debris when destroying classical marketing pointingnesses, before it made itself to the reconstruction? Anyhow it needs patience and staying power, if one wants to work the Essenz out. Finally calculated telling belongs to good story to its Tipps. That is not new however. On page 160 curl summarizes its past remarks in nine maxims. I did not know also after the reading of these maxims, which Gonzo marketing should have been. Be called perhaps simply only air? Perhaps but others are more intelligent or more indulgent.

I was really curious what that subtitle meant -- nur die Verrückten überleben -- so it was back to Babelfish. Here, evidently, is the answer...